Our Audience First Approach puts the people who matter most at the center of everything we do. Data collection, analysis and research. Anything and everything there is to know about them. Because this is how we find the insights that spark creativity. We’ll share in their hopes, step into their dreams and respect their humanity. There’s a point at which your Brand Promise and the Audience Truth intersect. And it’s there you’ll find a story. A story that MKR would be honored to tell.