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Informational white papers, thought-provoking blogs, and all the latest industry insights from the brightest minds in marketing. We usually charge for this kind of insider knowledge, but we like you so much that we’ll let you read it for free.
Blogs
Healthcare Marketing Metrics That Matter
“How do you know your marketing is working?” Frankly, as marketing services professionals, we often hear this question. »
President of MKR Agency Recognized for Leadership During Social Unrest
Peter Kim, president and chief creative officer at Mortenson Kim Raidious (MKR) marketing agency, is this year’s »
Silencing Verified Users Protects the Few and Risks the Many
Yesterday, multiple Twitter accounts were rapidly compromised via a bitcoin scam, leading the platform to shut down all »
Connecting with your audience during COVID-19
Be it through Zoom staff meetings, video trivia or virtual happy hours, MKR is staying connected as we all stay at home. »
Empathetic Listening During COVID-19
The COVID-19 crisis offers important opportunities to connect with customers, clients and prospects — but any business »
Relevancy in the Time of COVID-19
The ticketed entertainment world has come to a halt due to COVID-19. Conventions are being shut down globally. Music »
Take Traditional Enrollment Management Practices to School
One of the biggest challenges in higher education marketing is the perpetual dilemma enrollment management teams face: »
Customer Reviews and Brand Loyalty in CPG
In a world of celebrity and social media influencers, sometimes the most powerful endorsement for your products comes »
On the Geofence
Looking for a more efficient and targeted way to spend your marketing budget? A great method is to identify the right audience »
Marketing Data is Needlessly Complicated by Vanity Metrics
Most marketing professionals have at least a semi-familiar relationship with some specific digital marketing metrics. »
White Papers
02 | E-Commerce
Don’t Sell Yourself Short — Building an E-Commerce Strategy
By Bob Bourgeois | READ MORE
